Finding Your Book In A Sea of Content
Part Two
-
May 2013
Readers Will Read
Writers who publish have something to share.
They are drawn into publishing as a time honoured means of making an official statement to the world. They are saying one or several of the following, ‘between the covers of my book you’ll find something to entertain, inform, interest, engage, laugh at, think about; characters you’d like to spend some time with; points of view that may be new to you...’ They are saying, ‘I’ve spent the last months or years of my life creating a body of work that I believe is worthy of your time as a reader.’
Writers who publish are competing for the reader’s attention.
If so many people, friends and family members, organisations, and companies are sending out messages to YOU (the reader), then how are you to decide which messages to spend your time reading?
There is no obvious answer, so let’s not focus on what we don’t know; perhaps we can focus on what we do know, instead.
What we do know is that the dear reader (equipped, as many of us are these days, with take-anywhere-flat-screens) will choose to spend some of their time reading SOME content. More than this, if the source is good (to their tastes, reliable and consistent) they’ll allot a portion of their valuable time; returning to the source until they’ve read it to its conclusion – completed the book.
Readers will read, and you'd like them to read your book.
To follow - Part Three: "Why Have / Are You Writing a Book"
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unheardarts.com, 2013 (all rights reserved)

By Keith Plumb; who has guided unheardwords.com through its evolution and goal to encourage new writers and new writing since 2004.
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UnheardArts Blog
Summary: A Content Sea 2
Readers Will Read:
- To be entertained, informed, engaged
- About strong distinctive characters
- A book that's worth their time.
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